Why Azure belongs in your multicloud strategy

For software development companies building and selling through MIC Marketplace, a strong multicloud strategy can accelerate customer acquisition, increase deal size, and unlock new co-sell opportunities. Tune in to learn when and why Azure should be part of your strategy. Find out how to replicate solutions for Azure. Hear why Marketplace-aligned companies are able to move quickly using MIC tools, funding, and incentives.

By the end of this event, MIC partners and cloud replication experts will help you understand:

How Azure strengthens Marketplace success, including enterprise readiness, co-sell alignment, and scalable architecture.

MIC funding programs and incentives available to Marketplace partners to help offset replication and modernization efforts.

How to get started fast using tools like Azure Migrate or by working with an experienced replication partner.

Practical next steps to turn replication and modernization into marketing qualified leads and long-term Marketplace momentum.

This session is ideal for software development companies that sell—or plan to sell—through MIC Marketplace and want to grow faster by aligning their cloud strategy with Azure, MIC incentives, and partner-led execution.

How do I participate?

Select Add to calendar to save the date, then click the Attend button to save your spot, receive event reminders, and participate in the Q&A.* If you can’t make the live event, don’t worry. You can post questions in advance and catch up on the answers and insights later in the week.

This session will be recorded and available on demand immediately after airing. It will feature AI-generated captions during the live broadcast. Human-generated captions and a recap of the Q&A will be available by the end of the week.